Posts in the Blogs Category

Music Library Tips #5: High Rotation Playlists

As I mentioned in this blog topic last Thursday, playing songs more often is a means of introducing new songs and making them known. As we all know, it is the favourites of

Music Library Tips #4: Core Artists

When you are building a radio station music library from scratch, it is important that you have a clear picture of what will define your station sound. One helpful tool in this process,

Music Library Tips #3: The music library is a living organism

Our bodies are a wonder! Every day, as we take in food and liquid, our bodies create new cells, and discard old ones. Here’s the amazing part; in this process, we don’t lose

Music Library Tips #2: Build the right sized music library

There is a balance to this.

A smaller library means that your listener will get to hear each song more often. This is good if you want to build the listener’s familiarity with

Music Library Tips #1: Get Inside Your Listener's Mind

So, you want to start your own radio station. Good on you. And you want to play music. Great. And your cousin has a hard drive with half a million songs – so

Internet Radio Tips #6

Hi there. This is the final in this series on broadcasting radio on the Internet. We hope you find it useful. Don’t forget, you can access the full video series for free here:

Internet Radio Tips #5

Thanks for staying with us through this short series. We hope you find it interesting, and that it gets you thinking!

5a: Get the Gear.  Yes, it’s true that Internet radio stations require

Internet Radio Tips #4

Welcome back to part four of our short series on tips of Internet radio broadcasting. We hope you are finding this interesting and useful. Don’t forget – you can check out the entire

Internet Radio Tips #3

I hope you are enjoying this short series of tips for Internet radio broadcasting. We appreciate your feedback.

3a: Expand your reach.  To start with, the place where the station and listeners meet

Internet Radio Tips #2

Thanks for joining us again today, as we continue our short season of tips for Internet radio. (see the full series at…/videos/internet-radio/)

2a: The numbers are different.  While

Internet Radio Tips #1

These days, people are accessing their media more and more through the Internet. Yes, terrestrial radio still has its place, but you will notice that most radio stations simulcast their programme via both

Tip of the week 2017-07-05: Storytelling part 3 (characterisation)



Dara: (impatient) Namfon, what’s holding you up?  Come on! You’ll be late for school, and I’ll be late to the market.  You know

Tip of the week 2017-06-27: Storytelling part 2

Is a picture really worth a thousand words? In this modern age…it all depends.

These days, people are increasingly used to visual media.  They watch YouTube, and Facebook’s LiveStream. They expect their information

Tip of the week 2017-06-12: Storytelling in radio

I recently heard about a culture in Africa that tells stories in four-line poems.  Another ethnic group tells stories in songs. What ways are stories told where you’re from?

I’ve frequently used short

Tip of the week - 2017 05 30: Voice tracking

Voice tracking your radio show can carry distinct benefits.  It extends the human element at the station into hours which would otherwise have music only, and this is attractive to the listener.  It

Tip of the week 2017 05 23: Passion for youth radio

Have you ever seen a hot-air balloon?  In my home town in New Zealand there’s a big festival every Easter.  Balloons are in strange shapes: a cow, Cinderella’s carriage, and more.  But one