Every piece of audio created, produced, edited, or received in a Radio station has three fundamental characteristics that tell a broadcaster something about how the audio can be used. Every piece must have: 1) A name 2) An outcue 3) A running time (duration). Radio broadcasting professor Paul Cross to: RBD 105, RBD 154, RBD 228, RBD 253, RBC 5002, RBC 5501, RBC 5502, RBC 5505—–Next up – “How To Write an Intro for a Radio Feature”: video: “How To Structure a Short Radio Feature “: